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Influencer Agreement

April 12, 2024

Influencer Agreement

This type of agreement happens between a social media influencer and a brand, complying to collaborate and market different products or services. An influencer agreement is mandatory as it offers a safe environment for both the social media influencer and the contractor as they agree to deliver, work, and collaborate on specific terms and conditions. The agreement also offers ownership and consent of the brand's materials, ensuring everything is going accordingly. 

In an influencer agreement, we need to specify the following clauses:

  • The terms and conditions;
  • The services implied;
  • The deliverables;
  • The dates, times, and locations of the deliverables are required;
  • The permitted use of consent;
  • The brand obligations;
  • The agreed fees and payment terms;
  • The legal obligations;
  • The creative approvals;
  • Jurisdiction;
  • The influencer’s rights; 
  • Confidentiality;
  • Exclusivity;
  • The metrics;
  • IP rights;
  • Morar rights;
  • Liability;
  • Warranties;
  • Dispute resolutions;
  • Other.

Subjects

Influencer Agreement
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